HBO Europe international campaign BTS

HBO Europe spokesperson campaign is an advertising strategy aimed at promoting HBO Europe’s services by featuring a spokesperson who would guide the audience through the HBO Europe universe. This campaign aimed to introduce the spokesperson across various European countries, including Scandinavia, Spain, and Eastern Europe.The objective was to create a compelling promotional spot that could effectively communicate the variety and quality of content available on HBO Europe to a wide audience​


Behind The Scenes videos by: István Illés
BTS executive: Péter Varsics
additional BTS videographers: István Jófejű, Levente Hódi
The Spokesperson: Ryan-James Hatanaka
Director / Creative / Edit: Peter Varsics
Director of Photography: Dániel Szöke
VP of Creative Services: Balazs Böjthe (HBO Europe)